SMB Law Firm Marketing Experts

Results-Driven Digital Marketing for Law Firms

We assist law firms to increase their case-load and online presence through proven marketing practices that drive them new cases.
Andrew Attorney At Law
5+ Years In Business - White Plains, New York (555) 718-2043
Open 24 Hours
Andrew Attorney At Law
5+ Years In Business - White Plains, New York (555) 718-2043
Open 24 Hours
Andrew Attorney At Law
5+ Years In Business - White Plains, New York (555) 718-2043
Open 24 Hours

What We Do

At Cross the Pond, we focus on legal marketing services. Whether you are a solo practitioner or a multi-office firm, we develop tailor-made marketing campaigns to help you attract, convert, and retain your ideal clients.
SEO for Law Firms
Google Ads & PPC Management
Web Design & Development
Local SEO & Maps Optimization
Content & Blogging Services
Social Media Advertising
Legal Directory Optimization

Why Law Firms Choose Us

We get it, law firm advertising is competitive and there are specific challenges that can affect marketing strategies.

Our  approach is developed based on performance data, trends in the legal industry and best of breed digital marketing.

No Geek speak. No fluff. No bullhorn from the rooftop about what we do. We just DELIVER.

Our Approach

Struggling to attract quality clients?

In the digital age, search engine visibility is crucial for small law firms. But it’s not just about being seen—it’s about being found by the right people.
You're likely facing one or more of these challenges:

Your firm is struggling because traditional marketing strategies are no longer effective. The legal search landscape is crowded with ads, local listings, and content. To truly succeed, you need a multifaceted approach that positions your firm across all search channels.

Let’s Cross the Pond to Growth

No guesswork.

Just strategies that bring in qualified leads.

 We’re a global team of legal marketing specialists, bringing together expertise from the USA, UK, and Australia. Our diverse backgrounds allow us to craft innovative strategies that resonate with your local audience while drawing on international best practices.

About Us

Your Legal Marketing Growth Partner

CrossthePond.co was launched with a single mission: to connect legal savvy with modern digital marketing. We only work with law firms, and so we have a competitive advantage on compliance, client behavior and legal advertising trends.

We are a team of SEO experts, PPC strategists, designers, writers who speak your language. Whether you want to conquer your local market or take the nation by storm, we are here to help you do so effectively and ethically.

What Sets Us Apart

Focused Expertise for Competitive Law Firms

CrossthePond.co was launched with a single mission: to connect legal savvy with modern digital marketing. We only work with law firms, and so we have a competitive advantage on compliance, client behavior and legal advertising trends.

We are a team of SEO experts, PPC strategists, designers, writers who speak your language. Whether you want to conquer your local market or take the nation by storm, we are here to help you do so effectively and ethically.

LEAD GENERATION

Our holistic approach to lead generation

Your partners in crafting bespoke digital strategies for small to medium law firms. Schedule a consultation today! 

Search engine optimization

Boosting your organic rankings for targeted, high-intent keywords.

Pay-per-click (PPC) advertising

Driving immediate traffic and leads through strategic ad placements.

Email marketing

Nurturing leads and staying top-of-mind with your audience.

Content marketing

Creating valuable resources that position you as an authority in your practice area.

Local search optimization

Dominating local search results to attract near by clients.

Testimonials

Hear from the Legal Professionals
We Work With

— Michael L.

Personal Injury Attorney, NYC

“CrossthePond revamped our website and SEO, and we’ve seen a 130% increase in leads within 6 months.”

— Sarah W.

Employment Lawyer, Los Angeles

“Their PPC campaigns outperform our previous agency by a mile. Highly recommend for law firms.”

Comprehensive audit

We start by analyzing your current online presence, competitor landscape, and target audience.

Custom strategy development

Based on our findings, we create a tailored marketing plan tailored to your firm's goals and budget.

Implementation and optimization

Our team executes the strategy, continuously refining and optimizing for the best results.

Transparent reporting

We provide regular updates and detailed reports to inform you of your campaign's progress and ROI.

Ongoing support and consultation

We're always available to answer questions and provide strategic guidance as your firm grows.

AREAS

Practice areas we serve

Our expertise spans across various legal specialties, including:

Personal Injury

Family Law

Criminal Defense

Estate Planning

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Immigration

Employment Law

Real Estate Law

Bankruptcy

AREAS

Practice areas we serve

Our expertise spans across various legal specialties, including:

Personal Injury

Family Law

Criminal Defense

Estate Planning

Immigration

Employment Law

Real Estate Law

Bankruptcy

Start your journey

Redefining legal marketing for small firms

The legal marketing landscape is changing, and small firms need a partner who understands their unique challenges.
At Cross the Pond, we’ve seen firsthand the struggles small practices face in a crowded market. That’s why we’ve developed a marketing approach for firms like yours.
We’re not interested in vanity metrics or flashy reports. Our sole focus is generating quality leads that become valuable cases for your firm. This commitment to real results sets us apart and drives our clients’ success.

Case Studies

How We Help Law Firms Win

Let’s embark on a journey to transform your digital marketing and drive sustainable growth for your practice.

Case Studies

01

Personal Injury Firm in NYC

  • 6-Month SEO Campaign
  • 130% increase in organic leads
  • 1st-page rankings for “car accident lawyer NYC” and “injury attorney Manhattan”
02

Family Law Firm in LA

  • Google Ads + Landing Page Overhaul
  • 42% drop in cost-per-lead
  • 3x increase in consultations booked
03

Criminal Defense Firm in Chicago

  • Local SEO & GBP Optimization
  • 85% more map views
  • Top 3 placement for 10+ high-volume keywords

Let’s Talk Strategy

Reach out for a free consultation or quick audit of your current marketing

Get in touch

Contact Info